From the desk of Rebecca Matter, President of AWAI and Founder of Wealthy Web Writer …
The last time I saw a major shift like this in the copywriting world was a little over 10 years ago.
At the time, most copywriters were still entrenched in writing for the direct mail and print world.
But it was clear to me that writing for the web was where the future was headed.
I was right. Many new and aspiring copywriters who listened to me, and took advantage of the opportunity early on, now have very successful careers.
Today, I see another huge change happening right now that can’t be ignored. It’s just as big as writing for the web was back then… maybe even bigger.
And here’s the crazy part — it has nothing to do with writing sales copy.
In fact, you can take advantage of this opportunity and go on to become a “million-dollar” copywriter without ever writing a single sales letter!
That’s how big and lucrative this opportunity is. Because practically every business in the world needs this.
And in just a moment, I’ll tell you how you can take immediate advantage of it.
First, let me tell you about the big change that’s happening right now… and why it’s created a short window of opportunity for you as a writer to create a fun, simple, and even predictable income for yourself very quickly.
The Days of the “Wild West” on the Web Are Over…
When I first spotted the web as a huge opportunity for writers, it was still a relatively new medium.
Companies were only starting to see the power of the Web and the impact it could have on their business …
Social media — or “Web 2.0” as they called it back then — was just showing up on the scene.
The possibilities seemed endless and the early adopters began using all kinds of copy to successfully sell more of their products and services.
But as more and more companies joined the fray, things got more competitive.
The bar kept getting raised.
What worked like gangbusters before slowly fizzled out. Web visitors grew tired of seeing the same old tactics and always being talked at and sold to.
Which brings us to where we are today …
Practically every company on earth now has a web presence, be it through a website, social media, or both. All of them are vying for attention and now web visitors are more skeptical than ever before.
Today, it takes a LOT more effort to gain someone’s attention. And it’s even HARDER to gain their trust online.
The web is all “grown up” as a medium.
For a company to succeed online these days, they have to be FAR more sophisticated with their strategy and copy than ever before.
They can’t rely on old tactics and styles of copy to get attention and gain the trust of new customers.
Because of this, companies are having to rely on new and innovative strategies… and incidentally, a new style of copy.
One that many believe is the FUTURE of where the web is going:
[This] is where I expect much of the real money will be made on the Internet…”
This is such a big shift, even Microsoft’s Founder believes it’s where the future is headed for online business.
And his startling prediction is starting to come true…
The market for this is expected to grow to $300 BILLION by next year … and remember, this is NOT B2B, writing sales letters, emails, homepages, or anything like that.
This unprecedented growth is all because this kind of copy and marketing WORK. Amazingly well. It helps build trust, connection, and fosters long-term customer relationships.
In other words, it’s “win-win” all around.
EVERY Company on Earth Needs This — And It’s Opened Up a Whole New World of Opportunity for You as a Writer
Because it doesn’t matter what kind of company it is.
They need this type of copy.
It’s critical for their long-term success and growth.
Take Apple, for instance.
They’re now the most valuable company in the world — yet they recently announced a $1 billion initiative to stay on top of this growing trend.
They just opened a dedicated 4,000-square-foot studio in the heart of New York’s trendy SoHo district to do the same.
And they’re not the only ones…
All kinds of companies large and small are jumping in with both feet.
This includes some of the world’s most recognized brands, like Virgin Mobile, L’Oréal, American Express, and Marriott.
Here at AWAI, we aim to get as MUCH of this type of copy as possible, each and every month.
It’s that valuable to us (you should see all the checks we send out!).
The demand for this kind of copy is so huge… your prospective clients are literally a stone’s throw away…
A recent industry survey found that nearly 90% of ALL businesses are using this type of copy.
Because it’s increasingly becoming one of the few ways they can reach their prospective clients and customers.
So as you might imagine, they’re spending BIG money to do it.
How to Become a “Six-Figure” (or even “Million-Dollar”) Copywriter — Without Ever Writing a Single Sales Letter
By now, you may be wondering how much these companies are willing to pay for this kind of copy…
In order to answer that question, let’s take a look at what writing this kind of copy entails.
For starters, the kind of copy all these companies need is not designed to “sell, sell, sell.”
Trying to sell when writing this kind of copy would be a huge mistake. After all, remember that it’s getting harder and harder to get someone’s attention and gain their trust online.
Instead, what these companies need is fairly short copy — just a couple of hundred words or so, typically. But they need a LOT of it on a regular basis… and they need someone who can help them plan it out AND write it for them month after month.
For this, companies are more than happy to pay hefty retainer fees. Usually in the neighborhood of $5,000+ per month.
That’s $60,000 a year to plan out and write short copy that is NOT time-intensive like a traditional sales letter. In fact, this writing is more akin to writing fiction or short stories than it is to writing sales or “business” copy.
So that’s a potential of $60,000 a year… from just one client.
Land two good clients and bam! — you’re instantly a six-figure writer.
If you’re more ambitious, simply work with more clients and your income will climb real fast. The sky’s the limit! (There are some writers even earning seven-figures doing this.)
No matter what your lifestyle preferences are, this is a fun, simple, and refreshing way to make a better-than-good living as a writer. You get to do work that’s fulfilling with clients who HIGHLY respect what you do!
Here’s what’s even more exciting…
We’re Still in the Early Stages of This Massive Shift — Meaning YOU Can Reap the Rewards of Becoming an “Early Adopter”
Right now, there’s a small window of opportunity for writers who want to embrace this new style of copy.
That’s because it’s all still in its early days. It still hasn’t reached critical mass.
But given the speed and scale at which companies are spending money on this, that could happen very soon.
As I mentioned earlier, by next year, this will have grown into a $300 billion market. And it shows no signs of stopping.
So if you want to learn a skill that can practically “future-proof” your writing career and will be relevant for decades to come…
… and if you want a skill that allows you to make as big of an income as you want without ever writing a single sales letter…
Then now’s the time to do it.
Now, let me be perfectly clear:
Even when this trend reaches critical mass, it will STILL be one of the biggest opportunities for writers out there, period.
It’s just that getting in NOW gives you a critical “first-mover” advantage.
By the time other writers “wake up” to this new reality, you could be well-established as a true expert and the only logical choice for top-notch clients since you’ll have so much more experience than the competition.
To Help You Capitalize Immediately on This Trend, We’ve Created an Exclusive Training Experience for You, with One of the Pioneers of This Style of Copy
He’s been featured in Forbes, Inc., and even Dun & Bradstreet as THE PERSON to follow when it comes to this.
That’s because he quietly built a $12-million-a-year “writing” business from the ground up doing it.
And don’t think for a second he had to slave over countless 100-hour weeks, never seeing the light of day.
He did it all while having a GREAT quality of life.
He didn’t have to sacrifice everything to do it. He didn’t have to “hustle” from dusk till dawn.
So you could say he knows a thing or two about how to parlay this skill into massive success.
Meet Your Mentor
You may have heard of him.
Brian Clark presenting to AWAI members at the 2017 FastTrack to Copywriting Success Bootcamp
He’s one of the most trusted and respected leaders in the world of online marketing.
And over the years, he’s accumulated one award after another for his work.
Featured in over 20 influential business books for his accomplishments…
Status as Dun & Bradstreet’s “most influential person to follow on Twitter” for small businesses…
Having Forbes give him two awards — one for being a “Top 10” marketing expert and another for being one of the “World’s Top 40” social media talents…
Getting recognized by Inc. Magazine as an expert worth following on LinkedIn and Twitter.
Now, the reason Brian is so successful is he’s not only mastered this new style of writing I’ve been telling you about … he’s one of the pioneers!
So what style am I talking about? Content Marketing.
Simply put, content marketing is the exact opposite of just trying to sell someone.
Instead, the goal is to give visitors an outstanding experience through valuable content.
This is why it's so powerful.
It quickly builds trust and connection in today’s over-marketed and over-communicated world.
And this is exactly why content marketing is such a huge opportunity right now for writers.
And as I mentioned, Brian is one of THE pioneers. He’s been developing the format since the late 1990s before it even had a name!
In fact, Brian singlehandedly grew his flagship website, Copyblogger, to millions of dollars in yearly revenue using his proven content marketing strategies.
Today, he’s the CEO of Rainmaker Digital — a $12-million-a-year company that provides content marketing services to its many clients.
Bottom line: He knows a thing or two about how to succeed with content marketing.
Which means you get to learn directly from one of the original sources of it all.
Who This Training Is For (And NOT For)
First, if you’re brand-new to copywriting or to working as a freelance writer, that’s perfectly okay.
This training is definitely for you, because it is designed to take you from “ground zero” to having the skills to make a great living as a Content Marketing Strategist.
If you’re already a working copywriter or freelance writer, this is also for you. It will expand your skill set and give you the tools to stay competitive as this new trend takes hold and become the “standard” in how companies market themselves across the Web.
Now, who is this program NOT for?
It’s not for you if you’re looking for overnight riches or are not willing to put in the work required.
This program is designed to help you IMPLEMENT everything you learn, so you can start landing clients and making a living writing as quickly as humanly possible as a Content Marketing Strategist.
But even though we’ve gone to great lengths to do everything we can on our end to make sure you succeed, it will still require you to take ACTION.
So if for any reason you’re not the kind of person who takes action on what they learn, I respectfully suggest that you pass on enrolling today …
This program is really for the writer who is ready to live the writer’s life and wants to bypass writing sales copy.
But it’s definitely for you if you’re serious and passionate about creating a life of freedom …
Everything You Need for Massive Success as a Content Marketing Strategist
Brian’s pulling out all the stops to help you become a successful Content Marketing Strategist.
In fact, this is exactly how Brian would train you if you came to work for him at Rainmaker Digital.
Before you could write a word of copy, he’d walk you through his entire system, step-by-step as he’s doing here.
In the past, the only way to get this was to actually WORK for Brian, or to be one of his high-end clients. But now, through this training program, you get access to his method as well.
With just these core trainings alone, you’ll have what you need to create a six (or seven) figure career for yourself.
Brian could easily charge $500 for each of these modules, since each took about an hour of his time to create.
That means all 10 core modules you’ll receive access to are a combined $5,000 value.
But Brian is someone who likes to over deliver.
So he’s including a few extra “perks” I think you’ll absolutely love…
Fine-Tune Your Skills with This Over-the-Shoulder” Video Training Series
Brian has arranged for one of his top trainers to create an “Over-the-Shoulder” video series just for you.
In this series, you’ll get an inside look as to how a professional Content Marketing Strategist would approach each of the assignments Brian gives you throughout your training.
You’ll get to see each step of the process in detail, from start to finish.
Brian’s trainer will also reinforce the relevant lessons used to complete the assignment. Then, once it’s done, you’ll have something to compare your work against.
I can’t stress enough how valuable of a tool this is. No more wondering if your work is up to par. Thanks to this additional video training series, you’ll KNOW how to make sure you produce something of high value.
This way, when you approach clients, you’ll be confident knowing you can deliver the goods.
If we were to make this kind of in-depth video training series available for sale on its own, we’d probably charge around $1,000 … but you get it free when you enroll in the program.
However, it doesn’t stop there.
Your Content Marketing Strategist ‘SUCCESS LIBRARY’
Brian’s going the extra mile to make SURE you have everything you need to succeed as a Content Marketing Strategist.
He really wants to see you land your first few clients… and launch your writer’s life once and for all (or grow your existing business if you’re already a working copywriter).
So to that end, he’s included a complete “Success Library” that will help you with additional insights, templates, and more to get you up and running.
Why AWAI Could Be Your Next Paying Client
Here’s another “perk” you get with Brian’s Content Marketing Strategist training …
You have a chance to land AWAI as your next client!
We’ve set up a “live” Spec Assignment for you in your Member Area. Feel free to use this as your project to work on as you go through the program.
When it’s done, send it in. The marketing team and I will review it and if we like what we see, we’ll be in touch to pay you and talk about having you create content for us!
I absolutely hope I hear from you and get to read your submission. We’re always looking for great people to work with, and the skills you’ll learn through Brian’s training are something we value HIGHLY.
So Let’s Recap…
As soon as you enroll in The Brian Clark Method, you get…
Your orientation and overview session + 9 pre-recorded training modules + the group FB LIVE session —a $5,000 value
“Over-the-Shoulder” recorded training series with Brian’s trainer —a $1,000 value
Mastering the Art of Research Guide — a $79 value
Exclusive Pricing Guide — a $49 value
Keyword Research Guide — a $49 value
Sample Work Agreement — a $500 value
Access to AWAI “LIVE” Spec Assignment — priceless!
In all, that’s approximately a total value of $6,677 to learn from one of the PIONEERS of content marketing.
Let me just stop a second here… and say… how cool is that?!
You get to learn DIRECTLY from the man who helped pioneer the methods being used today — in a $300 BILLION market!
That’d be like an entrepreneur who’s starting out having the opportunity to learn the online retail business from Amazon.com’s Founder, Jeff Bezos.
Frankly, I don’t know of any other training course out there like this.
You’re getting a skill that can practically “future-proof” your career. Remember, Content Marketing is here to stay, and it’s only going to get bigger.
And for savvy writers like yourself, it represents an enormous opportunity.
What Will This Do for YOU?
What AWAI’s The Brian Clark Method can do for you… there’s no telling.
But think about it… if all it did was help you land ONE client at $5,000 a month… would it be worth it?
Or if all it did was give you confidence and the ability to tell your EXISTING clients you now have another critical service you can offer them, would it be worth it?
Or what if all it did was give you a skill set you can use now and well into the future whenever you deem necessary… and gives you the ability to earn an extra $1,000-$2,500 almost instantly, would it be worth it?
When it came to trying to figure out how much to charge for this exciting new program, these are the kinds of questions we had to ask ourselves.
After all, this is — in a way — a kind of “business in a box.” You’re getting Brian’s decades of experience, all in one program.
These are the same methods he used to sell a multimillion-dollar business and start another one that now does $12 million a year.
Even if you used this information to create a fraction of that kind of money for yourself, would it be worth a one-time investment of $3,000… $5,000… or even $7,000?
Because the truth is, if you apply yourself, just one client could mean $5,000 a month — $60,000 a year.
Two clients? You’re clearing $120,000 every year.
So given that, even $7,000 would be a drop in the bucket to learn what Brian has to teach.
But the good news is, you’re not going to pay $7,000.
In fact, when Brian and I discussed it, we agreed we wanted to make it affordable for ANYONE who is serious about launching their writer’s life quickly and efficiently, with little to no wasted time and effort.
The training modules and the group FB LIVE session…
Access to the Over-the-Shoulder video training series…
The Mastering Research Guide…
The Pricing Guide…
The Keyword Research Guide…
The Sample Work Agreement…
A chance to nab AWAI as your next paying client (via the “live” Spec Assignment)…
But there’s one more thing…
Simply click the button below to get started and you’ll get immediate access to all the training materials.
I don’t know of a better way to quickly become a well-paid and highly-respected Content Marketing Strategist.
As soon as you enroll today, you’ll get immediate access to all the modules and all your bonuses, so you can get started right away.
There’s No Risk to Try It Out
Enroll in The Brian Clark Method today and start going through the modules.
See for yourself how easy and fun it can be to create a content marketing strategy and write the actual content pieces.
In fact, you can take a full 30 days to do this — that way you have enough time to go through the ENTIRE training.
If in that time, you still don’t feel what you’ve learned can help you in today’s quickly-changing online marketplace, then no worries.
Simply let us know within those 30 days and you’ll receive a prompt and courteous refund.
This is truly the only program of its kind. And it’s the only place you’ll learn Brian’s system for strategically creating content. The same system he’s used to build a $12-million-a-year writing business from the ground up.
And it’s the very system that — if implemented — could help YOU become a six-figure writer, living your version of the writer’s life.
You’re Just Moments Away from Completely Transforming Your Life and Writing Career…
Content marketing IS the wave of the future. It’s here to stay and it’s only going to get bigger.
Remember, it’s already expected to become a $300 billion market by next year…
Which means your opportunity to make six-figures as a writer and to DESIGN the kind of life you truly desire is right at your fingertips.
Clients of all shapes and sizes NEED content. And a large majority of them are more than happy to pay you a retainer. Normally, that’s in the $5,000-a-month range. But you could also choose to just write pieces of content on an “a la carte” basis.
It’s really up to you to decide how much you want to work and make.
What’s more, because 90% of all companies are now using content marketing, you can choose to write in virtually ANY niche your heart desires!
And remember, Brian is one of the pioneers of content marketing.
He’s created this training exclusively for AWAI, so you won’t find it anywhere else.
Are you ready to become an “early adopter” and reap the rewards as a Content Marketing Strategist?
Rebecca Matter
President, AWAI &
Founder, Wealthy Web Writer
P.S. Here’s what I recommend:
-
Go through all the material.
Follow the steps on attracting clients.
Then, if in 30 days you’re still not satisfied, no problem.
You’re covered by AWAI’s 30-day money-back guarantee.
So you’ve really got NOTHING to lose and everything to gain here.
https://www.awai.com/p/is/cmr/
American Writers & Artists Institute
101 SE 6th Avenue, Suite A
Delray Beach, FL 33483
(561) 278-5557 or (866) 879-2924
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